Protocol — License the AI Clinic OS

The page is the visible thirty percent. The operating system underneath is the asset.

Anyone can buy a dark-themed landing page. What Protocol ships with is the operations layer — intake, clinical routing, pharmacy logic, compliance gating, retention, and the demand engine.

What most buyers pay for

The visible storefront

Landing page. Quiz. A dark theme and a logo.

FrontendQuizBranding

What Protocol adds on top

The AI-run machine room

11 workflow modules across 7 pipeline stages — ~70% automated by design.

Lead AIIntake copilotCompliance gateAd factory

What's actually inside the license

Nine systems. One brand. One license.

Tier sets depth; the architecture is the same asset every serious operator wishes they'd started with.

01 · Storefront

Premium branded frontend

A long-form, conversion-built Protocol landing page — hero, program catalog, social proof scaffold, FAQ, sticky CTA architecture.

02 · Funnel

Eligibility quiz & intake

Multi-step, multi-persona quiz that segments visitors, qualifies eligibility, and routes to the right program.

03 · Backend

Command-center demo

The operator console concept: lead pipeline, intake & review, pharmacy routing, compliance, growth, readiness.

04 · Intelligence

14-module AI workflow

Every place AI does the work — acquisition, scoring, intake copilot, risk scanning, provider pre-charting, pharmacy optimization, support, retention, analytics.

05 · Compliance

Claim scanner & gate

A compliance-aware claims workflow that flags regulated-health overclaims before anything ships — built into the storefront and the ad engine.

06 · Demand

Compliance-gated ad engine

A creative matrix — persona × hook × format — generating ad variants and routing each through a claim gate before publication.

07 · Catalog

Program & product structure

A clean, extensible program catalog — peptides, GLP-1 pathways, performance stacks — ready to map to your clinical and pharmacy infrastructure.

08 · Launch

Deployment playbook

Step-by-step handoff: hosting, domain, smoke-test, integration checklist, and a launch sequence so your team stands Protocol up fast.

09 · Assets

Brand & pitch pack

Logos, brand system, screenshot/demo assets, and print/PDF sales material — everything to present Protocol to partners, providers, or investors on day one.

The differentiator

~70%

of the clinic workflow is AI-run by design.

A design target for the OS architecture — the share of routine operational steps the AI modules are built to handle end-to-end. Eleven AI touchpoints across a seven-stage pipeline. Clinical decisions, prescribing, and final claim approval stay human-gated.

Stage 01

Acquire

Ad-creative generation
Viral content engine

Stage 02

Qualify

Eligibility & lead scoring
Sales concierge chatbot

Stage 03

Intake

Intake copilot / AI summary
Contraindication scanner

Stage 04

Clinical

Provider pre-chart draft
human signs

Stage 05

Fulfill

Pharmacy routing optimization

Stage 06

Retain

Support triage + auto-draft
Refill copilot / win-back

Stage 07

Analyze

AI analyst recommendations

AI-run module AI-assisted, human-gated No AI diagnosis or prescribing. Drafts & routes for a licensed provider to decide.

Built in — bonus features no other peptide site ships with

The unfair-advantage layer.

Try buying these à la carte from an agency: six figures before launch, and most agencies can't build the AI layer at all.

a · Lead AI

Self-running lead engine

The AI scores, qualifies, and routes leads around the clock — and the concierge chatbot answers buyers at 2am so you don't lose them to a slow inbox.

b · Content

Viral content generator

The content engine spins hooks, scripts, and clip concepts for short-form — turning one offer into dozens of test-ready creatives on demand.

c · Compliance

Compliance claim gate

A built-in scanner that catches regulated-health overclaims before they ship — the single thing that gets DTC health brands banned, handled at the architecture level.

d · Ads

625-variant ad matrix

Persona × hook × landing × CTA, generated and gated. A governed creative factory, not a folder of static ads you'll burn through in a week.

e · Clinical

Provider pre-chart drafting

The intake copilot hands your clinician a drafted summary and risk flags — review takes minutes, not a full consult, and provider cost per patient drops.

f · Analytics

AI analyst in the cockpit

The command center doesn't just show numbers — it recommends the next best move on CAC, retention, and routing, like a growth analyst that never sleeps.

What's included

What you get

Protocol brand & site package, fully built
One single-deployment perpetual license
Premium frontend, funnel & eligibility quiz
Backend command-center demo & operator console
14-module AI workflow map + prompt architecture
Compliance-gated ad engine + starter creative
Deployment playbook, handoff docs & launch checklist
Brand assets, logos & print/PDF sales material
Right to customize copy, branding, colors & domain
Optional paid rebrand, integrations, AI ops & maintenance

Honest scope

What's not included

A medical practice or clinical entity
A pharmacy license or compounding access
A provider network or prescription authority
A patient base or inherited members
Regulatory approvals, HIPAA/LegitScript/NABP status
Guaranteed revenue or guaranteed ad performance
Rights to clone, resell, or sublicense
The reusable core OS libraries (licensor-controlled IP)
Ongoing maintenance unless separately purchased

Where it sits

Against everything else a buyer could acquire.

Layer	Supplier catalog	Typical GLP-1 site	Hims/Ro platform	Protocol license
Frontend	Product listing	Landing + quiz	Multi-vertical ecosystem	Performance-optimized dark brand frontend
Funnel	Buy/contact	Quiz → checkout	Segmented programs	Multi-persona quiz, retargeting, matrix
AI layer	None	Chatbot at most	Some tooling	14 AI modules across 7 stages
Backend	Inventory/orders	Provider review	Provider/pharmacy OS	AI Clinic OS demo + command center
Compliance	Varies	Required, manual	Mature internal review	Claim scanner + gate architecture
Demand engine	Basic creative	Social/search	CAC/LTV engine	625-variant gated ad matrix
Time to launch	Build it yourself	Scale ops yourself	Years + millions	Weeks, not quarters

License tiers

Protocol. Three ways in.

Exclusive licenses — these are reference deployments become reference case studies. After the license slots close, pricing returns to standard.

Foundation

$105K

Limited first-license for fast-moving operators who want a premium AI-telehealth brand without the full OS.

Protocol brand/site + single-deployment license
Polished frontend & demo funnel
Quiz flow + basic backend demo screens
Basic AI module map
Starter ad pack from existing assets
Handoff docs + PDF sales assets

Claim a license slot

Practice

$175K

The serious-but-affordable entry — depth, customization, expanded catalog, stronger backend.

Everything in Foundation
Additional page sections + expanded catalog
Customization pass + light brand adaptation
Stronger backend command-center demo
Expanded ad pack
Basic deployment support

Request Growth quote →

Enterprise

$405K

The operator package — expanded backend, core AI workflow modules, compliance scanner, provider queue, custom implementation.

Full frontend + expanded backend
Core AI workflow + compliance scanner
Provider queue + pharmacy routing concept
Ad factory + analytics dashboard
Implementation roadmap + deploy support
Optional source for the purchased deployment

Book a buyer call

Need category or territory exclusivity? Exclusive Vertical / Category licenses start at $350K, scoped per deal. Ask about exclusivity →

Payment

Staged, milestone-based

No final assets, source release, or production handoff before payment in full.

50%
signature25%
integration25%
handoff

Source code

Deployment-only, by tier

Mid and high tiers can include a source snapshot for the purchased deployment — to operate and modify. No rights to clone into new brands, resell, or sublicense. Core OS stays licensor-controlled IP.

Maintenance

Optional & separate

Decline maintenance and the system is accepted as delivered. Future fixes, vendor/API changes, compliance changes, or buyer-caused breakage are billed separately.

How a license deal works

From NDA to live brand in five steps.

NDA & demo

Sign a mutual NDA, get a private walkthrough of Protocol and the AI command center.

Select & scope

Confirm Protocol as your brand. Scope tier, customizations, and any integrations.

Sign & deposit

License agreement signed, 50% deposit. Single-brand, single-deployment terms locked.

Build & integrate

Customization pass, hosting, smoke-test. 25% at the integration milestone.

Handoff & launch

Final 25%, full handoff, deployment playbook, your Protocol brand goes live.

Built for

Operators who already have the hard part.

Telehealth foundersMen's-health clinicsPeptide & performance operators DTC health marketersPharmacy & supplier opsMedspa & longevity clinics Healthcare agenciesDigital-health investorsAcquirers seeking launch-ready assets

Answered honestly

The questions serious buyers ask.

Is Protocol the only brand available here? +

Protocol is the brand on offer on this page. It is a single-brand, single-deployment license — you're buying the right to launch this specific brand. Each brand has one exclusive operator — once placed, this page will reflect that. No guarantees on how long those slots stay open.

Is a pharmacy, provider network, or patient base included? +

No. This is a software and systems package. You supply your own licensed clinical, pharmacy, and vendor infrastructure to operate a real healthcare business. We can scope production-integration work as a separate engagement, but the license itself includes none of those and no patients.

What does "~70% AI-run" actually mean? +

It's a design target for the OS architecture — the share of routine operational steps (ad generation, lead scoring, intake summaries, support drafts, routing, analytics) the AI modules are built to handle end-to-end. Clinical decisions, prescribing, and final claim approval stay human-gated.

Do I get the source code? +

On mid and high tiers, you receive a source snapshot for your purchased deployment — to operate and modify. You may not clone it into new brands, resell, or sublicense the code. The reusable core OS, prompt libraries, and ad-factory generator remain licensor-controlled IP.

What are the license tiers and prices? +

No. The Foundation is a limited first-buyer package — one or the exclusive license — designed as a reference case study, not the standard rate. Four tiers: Foundation $105K · Practice $175K · Scale $275K · Enterprise $405K. One exclusive operator per brand.

What happens after launch if something breaks? +

There's a short bug-fix window for the accepted scope. Beyond that, future fixes — third-party API changes, platform-policy updates, hosting changes, compliance changes, or buyer edits — are out of scope unless you're on a maintenance retainer.

Can I get exclusivity in my category or region? +

Yes, as a separate Exclusive Vertical / Category license (from $350K). It defines brand, category, territory, duration, a launch deadline, and what happens if you don't launch.